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Monday 13 June 2016

The sprint to Distinguished District: Is this normal?

With just a few weeks to go in the Toastmasters year, clubs are busily signing up new members and registering their last few awards, making sure they achieve everything they set out to achieve in their club success plan. For many clubs, that means being distinguished (or select distinguished or president's distinguished). While there are many measures of success for a club, hitting the ten goals of the Distinguished Club Program is one indication that your club is healthy and serving its members well.

The administrative groups that support the clubs - Areas, Divisions and Districts - have their own Distinguished Programs to work towards. For example, an Area (a grouping of four to six clubs) is distinguished when at least half of its clubs are distinguished.

For the District as a whole - that's all of New Zealand - being distinguished requires a mixture of club growth, membership growth, and existing clubs being distinguished. This year, District 72 will be distinguished if we have 9 new clubs, around 170 new members, and at least 109 distinguished clubs by the 1st of July.

So how are we doing? You can see our current progress on the Toastmasters International dashboards. And what's this? We still have fewer clubs, and fewer members, than we had at the start of the year - both of those growth figures are negative at the moment.

District 72's progress as at 10 June 2016

At first glance it looks as if we have little chance of being distinguished this year, with our growth figures so low. But never fear! As it turns out, the numbers we're showing at the moment are very normal. In fact, this time last year we were in almost the same position - and yet we ended up as a distinguished district.

The chart below shows District 72's club growth figures for the final three months of 2014 and 2015, compared with this year. All three years show around 5% club loss after the April renewals, and yet in each of the previous two years, club growth reached at least 2% by mid-July. Our 1% club loss today is almost exactly the same as it was at the same time last year and the year before. In both years, club growth lifted in the last few weeks of June as new club sponsors worked to get their paperwork in before the end of the year. Keep an eye on the dashboards - chances are, the same thing will happen this year.


What about membership growth? It turns out that's looking pretty normal too. In each of the past three years we've experienced membership loss of between 8% and 10% after April renewals, but then membership has grown steadily and ended up well above our starting point. This year is no different - clubs are signing up new members at about their normal rate, and the District is likely to end the year much bigger than it started.


So will District 72 be distinguished this year? Wait and see! There are plenty of clubs in formation that have been working steadily all year with the aim of chartering in June. As they finish off their last administrative arrangements and turn in their paperwork, both club growth and membership growth will lift. And what that means is more fellow Toastmasters - more people building their skills in communication and leadership, and more friends to meet when we visit other clubs or attend conferences. Distinguished is the goal, but sharing the benefits of Toastmasters is the real reward. Good luck to everyone who is working right now to achieve it.

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